The groundbreaking ceremony is one of your business’s first official public relations events and is the perfect opportunity to introduce you and your business to the community. The potential of this event is huge, so it is important that it be conducted professionally. It will set a strong first impression on your business and your area.
Here are 4 Creative Groundbreaking Ideas:
1. Favors and Gifts
Favors can be as simple or as frivolous as the situation warrants! Construction-themed gifts could be fun factors to include in your event such as: personalized construction hats, shovel keychains, or favor bags filled with rock candies. This is a simple way to engage your guests during your event. By implementing these favors, you can easily incorporate your business’s branded swag. Give yourself enough time to review and see what favors and gifts would work for your business and groundbreaking event.
2. Props and Decorations
Greeting your guests with creative and modern balloon arches or using more creative props for your event such as gold shovels can make your event more decorative and stand out from traditional groundbreaking events. Implementing creative decorations can lighten up the event and it is a great way to draw your guests attention and a great way to market your business during the event.
Food is an important piece to the groundbreaking event. You should not get carried away with preparing fancy and grand dishes, however it should be portable, memorable and simple to eat. A great way to accomplish this is to bring a food truck to the event, particularly from a restaurant that is meaningful to the location of your business.
4. The Groundbreaking Event Itself
At the end of the day, the ground breaking event is a celebration of the start of your business, so be excited! Make sure to have fun at your event, an engaging speaker, press companies and photographers to commemorate your event. If your company is not excited for the event you are hosting, that energy will show to your guests, so make sure to enjoy your event and be present.
If you are interested in hosting a Ground Breaking event at the start of a construction project or want create brand awareness and press for a real estate development project, we provide only the best services! We are a San Francisco Bay Area based company, but we have hosted events throughout the West Coast. We are able to help with events happening in Southern California and other markets as well.